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Google Play backs 10 African studios with $1m equity-free fund
Google Play picks 10 studios from Nigeria, South Africa, Ghana and Kenya for a $1m equity-free fund, with $50k-$200k each and two-year Play Pass terms.

Patch notes
Google Play awarded $1 million equity-free across 10 African studios on Oct. 29, 2026, with $50,000-$200,000 per studio.
Nigeria and South Africa each account for four selected studios; Ghana and Kenya have one each.
Recipients must publish on Google Play and join Google Play Pass non-exclusively for two years.
The package includes 1:1 mentorship from Google Play specialists and tailored Unity technical support.
Google Play has selected 10 African studios to share $1 million in equity-free funding, its inaugural Indie Games Fund on the continent. Each studio receives between $50,000 and $200,000, plus mentorship and technical support from Unity.
Nigeria and South Africa dominate the cohort with four studios each. Ghana and Kenya contribute one apiece. The program, announced Oct. 29, 2026, marks Google's first dedicated games investment vehicle for the region.
Who made the cut?
The selected studios are:
- Clockwork Acorn (South Africa)
- Deluxe Studios (Nigeria)
- Fer Factor (Nigeria)
- Gazuntype (Nigeria)
- Disputed People Games (South Africa)
- Leti Arts (Ghana)
- Maliyo Games (Nigeria)
- Studio Bo (South Africa)
- Vetkoek Studios (South Africa)
- Weza (Kenya)
Their projects span survival, strategy, music and casual genres.
What are the strings attached?
The money is non-dilutive — studios keep full ownership. In exchange, recipients must publish on Google Play and join Google Play Pass (Google's subscription service for apps and games) on a non-exclusive basis for two years. That's the commercial trade-off: cash and platform support in return for two years of Play Pass availability, with no exclusivity lock preventing distribution elsewhere.
Google frames the package as developer capability-building, not just capital. "Each of these studios will receive a share of non-dilutive funding, alongside direct access to commercial and growth resources, hands-on 1:1 mentorship from Google Play specialists and tailored technical support from Unity," Google Play head of ecosystem and core partnerships EMEA Nicola Julius said in a blog post.
Julius added: "This support is designed to help them optimise their titles, scale sustainably and bring authentic African stories and gameplay mechanics to a worldwide audience."
What does this change for the studios?
Concrete plans are already in motion at two recipients. Clockwork Acorn intends to finish Jetstream and ship it on mobile. Deluxe Studios plans a Google Play Pass version of Rasta Santa. For the others, Google says the funding is aimed at developing games, growing teams, expanding audiences and strengthening businesses — the standard operational wishlist for indie studios that rarely see this level of platform backing.
The Unity tie-in matters technically. Tailored engine-level support from Unity, rather than generic documentation, gives smaller teams direct access to optimization help they would otherwise struggle to afford. Combined with 1:1 commercial mentorship from Google Play specialists, the program targets both production and monetization capability.
For the wider African games sector, the geography tells its own story. Eight of ten slots went to Nigeria and South Africa, the region's two most established development hubs, while Ghana's Leti Arts and Kenya's Weza carry the rest of the continent's flag. Whether a second fund round widens that distribution — or whether this stays a one-off $1 million commitment — is the signal to watch in 2027.
via blog.google (Original)
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Market editor covering technology and product news in video game industry at Game Dev Wire.
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